Marketing allows a game company to increase the visibility of its brand and helps to promote releases and news stories. It’s an integral factor in building a loyal fan base and reaching fresh audiences.
Often game companies invest time and money into building relationships with influencers to help promote their game to their followers. Being able to demonstrate a working knowledge of social media platforms and trends will be a vital aspect of this role.
Marketing Assistants support the Marketing Manager and depending on the size of the studio, an entire marketing department or team. Exercising diligence will secure you as a valuable part of the team and set you on the path for success.